Virginia Slims Vintage Magazine Ad 1970s You've Come a Long Way Tobacco Original Advertisement

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“You’ve Come a Long Way, Baby.” And apparently a tobacco company would like credit for some of the journey.

This original 1970s Virginia Slims ad is an interesting example of a brand trying to attach itself to women’s independence. The marketing deserves the raised eyebrow here. It’s a strong piece for a collection about advertising, social change, and the remarkable corporate instinct to spot a movement and ask where the logo should go.

THE DETAILS:

• Original period magazine page, sold unframed.
• Approximate size: 9.25 × 12.5 inches.
• Approximate date: 1970s.

Condition: Good vintage condition with age-appropriate toning and light edge or surface wear. Please inspect the photo carefully; the exact item pictured is the item you will receive.

I carefully trim each page, place it in a protective sleeve with a sturdy backing board, and pack it with bubble wrap in a sturdy box. You’ll receive the original page shown in the photos, not a reproduction.

Framing: Vintage magazine sizes vary. Use the measurement-mat photo as a size reference, and choose a larger frame with a mat cut to fit this particular page.

I white-balance the photos to show the original colors as accurately as possible. Colors can still vary with your screen settings.